Petro Serve USA

Petro Serve USA is a locally-owned energy cooperative supplying home heating, commercial and agricultural fuel, and propane and lubricating oil, operating 23 convenience stores across Minnesota and North Dakota.

• Process

  Petro Serve USA was looking to update their site design, refine and consolidate their service content, increase focus on their daily and weekly specials, and make certain the info for their many locations was easy for their clients to find. We worked closely with them to develop a more robust, clean layout and a more focused, informative narrative that made it as easy as possible for their customers to quickly access the information they were seeking. We also set up a custom careers layout utilizing the Workforce General HR application, and we implemented our customer information portal for applying for credit and accepting online payments.

• Responsibilities

  • Site redesign and development
  • Content strategy
  • CMS implementation
  • Custom locations layout

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